Top 7 Databox Alternatives for Marketers and Agencies

Contents

Selecting the right software that aligns with your business goals is important for meeting your KPIs. 

One such software that helps businesses with reporting and visualization is Databox. Databox is one of the most popular business intelligence solutions in the market. It helps agencies, SaaS businesses, and eCommerce organizations to track their marketing performance anywhere and everywhere. 

However, users of Databox often complain that it has a complex dashboard. Additionally, there are times when Databox cannot source historical data, leading to huge data loss.

And rightly so; with such demands, there are now many alternatives to Databox. This article covers the top 7 Databox alternatives and why you must incorporate the best ones into your tech stack today. 

What Is Databox?

Databox brings all the data to one place, enabling marketers and decision-makers to track business performance, identify gaps, and improve opportunities with real-time dashboards.

It combines data from different sources to provide you with a complete picture. You can extract data from multiple sources in Databox, like Mixpanel, Google Analytics, Salesforce, Facebook, and HubSpot.

Databox has this drag-and-drop feature, which makes it easy to work around the dashboard and make changes as and when required.

Important Features of Databox

Some of the notable features of Databox include:

  • Dashboard designer
  • Data visualization
  • Goal Setting
  • Scorecards and alerts
  • Scheduled Snapshots
  • Insight notifications
  • Annotations
  • Looped dashboards

Why Databox Users Are Looking for Alternatives? 

Despite being one of the best tools, Databox has some drawbacks:

  • Databox does not provide direct integrations for various tools. This makes it harder for marketers to fetch data from different sources. They must use integration tools like Zapier to connect other software with Databox.
  • It has a time limitation to report some metrics. Marketers won’t be able to access data over two or three months. 
  • The setup process is complicated and takes a lot of time. The learning curve is very steep, and marketers need guidance on setting up the tool before they get it running.  
  • To get white-label dashboards, one has to opt for one of their premium plans, which is expensive for small businesses.
  • Databox has limited visualization options.
  • Improper customer support. 
  • Not connecting properly while data extraction results in huge data loss.

All of these points are taken from SaaS marketplaces like G2 and TrustRadius. The users have been pointing out these cons multiple times. 

5 Best Databox Alternatives for Marketers and Agencies

The above reasons are enough for many brands to look for other alternatives. Here is a list of alternatives to Databox that you can look at.

#1. Growth Nirvana

Growth Nirvana is an easy-to-use business intelligence tool that every marketer can use, regardless of technical background. Marketers and agency owners are particularly fond of this tool because of its simple user interface, custom-made dashboards, and responsive customer support initiatives. 

Features

Some of the most important features of Growth Nirvana are as follows:

  • Channel-level reporting: Growth Nirvana’s multi-channel reporting simplifies decision-making for marketers. Users can visualize different channel metrics (including Facebook, LinkedIn, search engines, etc.) in a single dashboard. This helps marketers to identify the top-performing channels and allocate budgets accordingly.
  • Campaign-level reporting: Growth Nirvana’s intuitive dashboard provides an overview of all your campaigns and their performance over a given timeframe. Hence marketers can make data-nacked decisions on the next steps. 
  • Real-time reports in seconds: Users can get real-time reports in seconds once they connect various data sources.  
  • White-labeled dashboards: Growth Nirvana creates fully customizable, white-labeled dashboards and provides 100+ auto-generated templates, freeing up marketers’ time that was spent earlier to collect raw data and generate manual reports.

Pros

  • Growth Nirvana is a completely customizable business intelligence tool. It comes with 300+ data connectors that match almost all business requirements. Growth Nirvana can be integrated with Salesforce, Google Analytics, Facebook, Instagram, YouTube, Shopify, and other platforms.
  • Growth Nirvana is a no-code tool with a simple interface. Users without technical expertise can easily generate dashboards with this tool. 
  • Growth Nirvana does not limit the number of members you can add to the tool. You don’t have to pay an extra amount for this. 
  • The team members at Growth Nirvana will help you set up a customized dashboard that matches your business requirement. This entire setup can be done within one day. 
  • Growth Nirvana has a professional and supportive customer care team, available on Slack 24×7. 

Cons

  • . As of now, Growth Nirvana doesn’t have a free plan. 

#2. TapClicks

TapClicks is a business intelligence tool that automates various processes, data blending, visualization, etc.

Features of TapClicks

  • Manage and optimize marketing campaigns across multiple channels and platforms.
  • Gain insights into your marketing performance using advanced analytics and reporting.
  • Monitor and manage your social media presence from one central location.
  • Plan and execute your media buying strategy with ease.
  • Enhance your search engine visibility and drive traffic to your website.
  • Track and attribute conversions and revenue to your marketing efforts.

Pros

  • TapClicks has a great support team and offers amazing training to new customers.
  • One can make customizable, comprehensive reports with ease using TapClicks. 
  • It offers white labeling to all your work on the tool, which helps maintain your credibility.

Cons

  • Setting up TapClicks has become a big issue for companies. It consumes a lot of time and effort.

#3. Domo

Domo is another marketing intelligence platform that helps businesses curate rich, analytical dashboards. 

Features

  • This can track KPIs and make better data-driven decisions. 
  • It has multiple data warehouses that you can use to store all the data and then make dashboards with them.
  • It offers customization of the dashboards, and the process is quite easy. 
  • You can use Domo AI and machine learning capabilities to dig deep into the insights to perform predictive analytics and advanced data modeling.
  • Domo can be integrated with other software such as Hadoop, Salesforce, MySQL, Zendesk, Zira, Stripe, Marketo, and many more. 

Pros

  • Provides great visualization options to make the dashboard look interesting and easy to understand.
  • The tool is simple to use and operate.
  • Reports are completely customizable, and you can change them as required.
  • Offers multiple connectors for data collection.

Cons

  • The tool takes time to complete the data flow. There is no proper management of computer resources. 
  • Lack of proper customer support team.

#4. Funnel.io 

Funnel is one of the best Databox alternatives in the market. 

Features

  • This premium-built tool assists individual marketers and agencies in building real-time professional KPI dashboards without hassle. 
  • It integrates with more than 80 data sources, and you don’t have to worry about data extraction from everyone for analysis. This eases much work for marketers as they can focus on other important things. 
  • Funnel has an advanced filtering option that will extract important data and focus only on important metrics. 
  • You can transform the raw data on an Excel Sheet into stunning visuals with the help of graphs, tables, charts, and various other elements using Funnel.
  • Funnel can be integrated with Google Analytics, Ad Words, Bing Ads, Salesforce, and other software. 

Pros

  • Funnel.io is simple to use and integrates with other business tools.
  • It offers an intuitive interface that is easy to understand.
  • Funnel has multiple data connectors and can be integrated with various tools easily.
  • The tool is updated from time to time providing great security and features for the users.

Cons

  • There are glitches while importing data from excel files.
  • Setting up the tool takes time.

#5. Improvado

Improvado is a cloud-based reporting automation software that helps businesses build professional marketing reports and dashboards. It is one of the most affordable software in business intelligence tools. 

Features

  • Improvado offers a seamless interface and has tons of pre-built templates. You can use these templates to create customizable reports.
  • You can track the activities of the websites and monitor CTRs, traffic, and various other metrics in real time.
  • Connect and integrate your CRM and marketing data to gain a complete view of your customer journey.
  • Improvado can be integrated with TikTok Business, Google Analytics, Amazon Attribution, Amazon Advertising, and other software.

Pros

  • Improvado offers great customer service.
  • You can create custom metrics and reports using Improvado.
  • Aggregate all of your marketing data in one place.
  • The tool offers completely customizable dashboards, which makes various tasks simple.

Cons

  • Some features of Improvado are complicated and need some time to understand.

#6. Adverity 

An affordable option for businesses and marketers who want to take advantage of data automation and marketing analytics, Adverity helps businesses that want to take full advantage of their marketing data. The vendor-agnostic tool has been designed to help businesses ensure a single view of their data and insights across multiple teams and departments.

Features

  • Adverity enables businesses to automate collecting data from several sources without writing code.
  • With the help of Adverity’s platform, businesses can improve the quality of the data they collect using tailor-made scripts and robust pre-defined enrichments.
  • Adverity makes it easy for businesses to gather harmonized data ready to be sent to the dashboards for quick visualization.
  • Using Adverity, businesses and marketers can exercise efficient and centralized data management and democratize data while assuring ownership.
  • Adverity is a comprehensive data collection and management platform that helps businesses and marketers identify proactive opportunities for better campaign performance and revenue growth.

Pros

  • Marketers and businesses can control the data they are recovering with full edit, store, and access permissions, as they prefer.
  • Adverity comes with a simple interface that makes it effortless for marketers and business owners to leverage the platform to its full potential with a short learning curve. 
  • Adverity enables the creation of custom reports per the users’ requirements based on the campaigns and data sources.
  • The platform is also renowned for its flexibility and reliability, as noted by many users online in their reviews.
  • The customer service of Adverity is another advantage of using it as they are timely, professional, and proactive.

Cons

  • Despite having a short learning curve, beginners might find the platform a little overwhelming.
  • The platform needs the users to have some technical knowledge.

#7. Supermetrics

Another Databox alternative, Supermetrics helps businesses collect data from multiple sources and unify them in a single location for better analysis, insight generation, and reporting. It helps connect a wide range of applications together to ensure seamless and quick data sharing and collection.

Features

  • Supermetrics can measure precise customer engagement by quantifying such metrics as page views/session, average session length, the extent of scrolling, etc., of a campaign or website for better decision-making.
  • Using Supermetrics, marketers can get accurate data on current data on who is currently accessing the website. This helps businesses understand how customers behave and interact with the website in real time.
  • Supermetrics breaks down the user data collected into such categories as sequence actions, demographics, time, etc., for building custom segments, as marketers need.

Pros 

  • Users can build custom dashboards and reports effortlessly using Supermetrics.
  • Marketers can measure a campaign’s success and its ROI by doing a comparative analysis of the campaign’s effectiveness against its cost.
  • The users need no technical knowledge as the platform has a wide range of pre-defined data connectors.
  • A responsive, timely, and professional customer service team that users can contact anytime.

Cons

  • Not suitable for small businesses with small budgets.
  • Many users have reported that the tool can sometimes be unresponsive and buggy.
  • Supermetrics takes a lot of time for the initial set-up.
  • When compared to tools like Growth Nirvana, Supermetrics has fewer data source connectors.

Databox Vs. Growth Nirvana- A Quick Comparison

Let us quickly compare Databox with its best alternative, Growth Nirvana.

FactorsDataboxGrowth Nirvana
IntegrationsDatabox integrates with over 300 data sources, including social media platforms, Google Analytics, and project management tools.Growth Nirvana has 300+ connectors that help integrate it with all major business data sources. The company also provides custom connectors as per business requirements. 
CustomizationDatabox offers a customizable dashboard to help users visualize and analyze their data.Growth Nirvana’sThe customer success team creates fully customized dashboards, so you don’t have to set up and create them. 
Device SupportOffers a web and mobile app for data tracking and analysis.Growth Nirvana offers a robust analytics suite, including performance reporting and conversion tracking.

Migrate Data from Databox to Growth Nirvana

As Databox comes at a premium price and offers limited features, businesses can always switch to Growth Nirvana, which offers a range of features at effective pricing. 

If you want to customize your dashboard completely, you can send it to the Growth Nirvana team, and they will customize your entire dashboard in just one day.

You can also integrate Growth Nirvana with any internal tool in your organization using a custom connector for better marketing and business intelligence.

Contact Growth Nirvana to get a customized business intelligence solution. 

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