98.5 The Beach uses Growth Nirvana to save 30-40 hours a week on reporting

About 98.5 The Beach

My name is Steve Branly and I am the digital marketing director responsible for all digital operations for a local radio station, 98.5 The Beach. We’re part of a network of stations that has clusters in Gainesville, Florida, Orlando, Dallas, and now Melbourne. We come from a traditional media background and have a truly integrated approach to marketing, combining traditional broadcast and digital marketing. We have a better understanding of the consumer and the psychology that drives them, which gives us a much stronger selling point for our clients as we can get them both on and offline.

98.5 The Beach

The Challenge

We’ve tried using reporting platforms such as Ninja Cat, Tapclicks, and others, but their processes were just too cumbersome. Every time we wanted to integrate a new tool or bring all our ad products into one dashboard, it would cost us more and more money. It felt like we were being nickel and dimed as a client. Before we knew it, we were spending thousands of dollars a month just to reorganize the data we already had.

How did Growth Nirvana solve the problems?

Growth Nirvana was the solution to all my reporting problems. Their direct communication approach and amazing customer service made everything so much easier. I could reach out to them anytime, and they were always there to help. Their nimbleness and speed in getting things done was second to none.

The results...

TIme

"We're currently saving 30-40 hours of labor a week, or 25% of our time."

Money-Money

"This enables us to focus more on acquiring, retaining, and scaling clients, rather than spending time manually pulling reports from different platforms."

Graph-Graph

"We're also experiencing lower stress levels, increased peace of mind, and improved decision-making by providing a more holistic view of the data in an easy-to-consume fashion."

Hear it directly from the Customer

“If you’re looking for a strategic, flexible, and nimble approach, Growth Nirvana is for you.”

Steve Branly

Digital Marketing Director, 98.5 The Beach

“They aligned perfectly with our company’s values and made us even more efficient with our work”

Steve Branly

Digital Marketing Director, 98.5 The Beach

Stop waiting on other departments to get you the data you need to make critical business decisions