Gathering data from multiple sources, curating reports manually, and ensuring that all of the reports are in an easy-to-understand format is a tiresome activity. Agencies and marketers dealing with multiple clients would have to spend days at a stretch just to get these things done. But this tool will automate all of these tasks, Agency Analytics.
AgencyAnalytics has been a great tool, offering many features for marketers out there. From connecting multiple data sources to displaying them in eye-pleasing dashboards, AgencyAnalytics does it all.
It charges for every client individually and comes in a higher price range. Does the tool really worth the price? What are its existing customers saying? Do we have any better alternatives than AgencyAnalytics? You will find answers to every one of your questions in this blog. Let’s delve more into it.
What Is Agency Analytics?
AgencyAnalytics is a reporting analytics tool that will connect every relevant data of a particular client under one roof and do a complete analysis of that data. Then it displays all the insights in an easy-to-understand dashboard. Marketers can show this dashboard to the clients and make them understand how their campaigns are performing.
This tool resolves the most monotonous and time-consuming work of marketers, reporting. As the tool takes care of the entire process, marketers can sit back and focus on other core works like curating new marketing strategies, running more campaigns, etc.
With AgencyAnalytics, you will get a 360-degree view of all the happenings for every client individually. You will know which of your campaigns are performing better, which aren’t, where you should spend most of your marketing budget, how you can better optimize the campaigns, and many more.
The tool has so many features that simplify so many of your tasks. Let us see some of the best features of AgencyAnalytics below:
Features of AgencyAnalytics
Automate Your Client Reporting in Minutes
With AgencyAnalytics, automating the reporting in a few minutes with some clicks becomes quite easy. With pre-built templates, users must drag and drop the required fields and then create the respective reports.
Customized Dashboards
Users can customize the dashboards as per their requirements. AgencyAnalytics will provide them with all the required tools to help customize dashboards according to the client’s requirements.
Custom Metrics
Set custom KPIs users want to measure for each client and extract the required data to check with those metrics. This entire process is quite simple and easy to work around.
White Labeling
Give that professional touch to all the reports with white labeling. Get reports done with the organization’s logo, the brand’s color palette, and much more.
Client Login
Every client gets their own login setup. The agency will completely control what clients can view and cannot.
Popular Integrations Provided by Agency Analytics
| Integrations | Integrations |
| Active Campaign | Invoca |
| Bing Webmaster Tools | Instagram Ads |
| CallSource | Shopify |
| Drip | Site Audit Tool |
| Facebook Ads | Vimeo |
| Google Sheets | Twilio |
| HubSpot | WooCommerce |
Apart from these, there are 60+ more integrations from AgencyAnalytics. The tool offers integrations with all of its pricing plans. However, there are some other limitations to each of its pricing plans, and we will learn about them in the next section.
AgencyAnalytics Pricing Plans in 2023
Like various other tools in the market, AgencyAnalytics has multiple pricing plans that can be opted for per the client’s requirements.
Freelancer
AgencyAnalytics offers its Freelancer plan at just $12 monthly for one client campaign. However, the user must take at least five client campaigns. Freelancer plan features are
- Custom logos and color schemes
- One custom dashboard per campaign
- 75+ integrations
- Only email and chat support
- 5 Users can be added
Agency
AgencyAnalytics agency plans come at a price of $18 per month for one client campaign. The minimum number of client campaigns for this plan is 10. Some of the most important features of an Agency plan are
- White labeling
- Unlimited custom dashboards
- 75+ integrations
- Email and chat support
- Unlimited users can be added
Custom
The custom plan from AgencyAnalytics is perfect for agencies with more clients. This plan has no blanket price and is customized as per your requirement. The minimum number of client campaigns for this plan is 50. Some amazing features of this Custom plan are
- Priority support
- Team onboarding and monthly training sessions
- Dedicated account manager
- PPC Markup and API support
- Custom metrics
Are the Users Happy with AgencyAnalytics Pricing?
We have checked the users’ response toAgencyAnalytics pricing and researched to get a clear idea of the tool’s worth for the price range. Here are the reviews:
A user on Capterra said the tool is expensive and hoped to have a mid-tier plan.
Another user on Capterra is complaining about the tool’s limitations on the basic plans, despite charging hefty amounts.
This review is from TrustRadius. The user isn’t happy with the pricing and thinks that it is on the expensive side.
These are just some of the reviews. Users are unhappy with the limitations that AgencyAnalytics implies on the basic plans despite charging a considerable amount. After all the analysis, we can conclude that users aren’t happy with AgencyAnalytics’ pricing.
Where should you Spend Money Instead?
As you can see, AgencyAnalytics offers very limited features for people who opt for their basic plan. These features aren’t going to help any marketer completely. They must scale up and get their premium plan to leverage every tool feature.
This has irked so many customers. Another interesting thing is that AgencyAnalytics doesn’t reveal the complete pricing for its premium plan. This means there is no transparency, which can affect customer’s perception of the brand.
Most of its existing customers and those planning on purchasing it are confused about what to do now, and we are here to help you. There is an amazing alternative for AgencyAnalytics that can come with all its features, great support, and transparent pricing- Growth Nirvana.
Growth Nirvana’s pricing starts at $200 per month. You get access to all features for paid marketing analysis. This plan best suits most small and medium-sized companies.
Growth Nirvana offers plans starting at $1000 per month for bigger agencies and enterprises with large data volumes. With this plan, we take care of your dashboards and reporting. We build detailed reports to your requirements, so you don’t have to!
Wrapping Up
Growth Nirvana is one of the top reporting analytics tools in the market and has many advantages for marketers. AgencyAnalytics customers who aren’t happy with the tool and its pricing can switch to Growth Nirvana without hassle.
The customer success team will handle the entire migration process and set you up with customized dashboards. Get in touch with the team for a free demo now.
